CERVIN in the news
A Gurgaon-based family office adviser settled into his office as the Rapid Metro cut past the window. A client walked in, an industrialist he had been working with for months. They went through the usual agenda: a deal structure, some financial details―the kind of conversation that fills a Tuesday afternoon.
In 2023, Shreshth Mishra and his team at Simple Energy were focused on the next phase of growth. The Bengaluru-based electric two-wheeler start-up wanted to expand production, enter new markets and continue developing new products.
The evolution story of Indian family offices as an investor class is quite interesting in the startup context. Despite their decades long existence, which can be traced back to the times when India was still under the Zamindari system, it was not until 2005 that they gained prominence as investors.
Munish Randev, Founder and CEO of Mumbai-based Cervin Family Office, embodies the evolution of wealth management in India, blending a deep respect for tradition with a vision for modern advisory excellence. Since launching Cervin in mid-2020, amidst the global upheaval of the pandemic, Randev and his colleagues have built a firm that champions transparency, trust, and tailored solutions for family-owned businesses.
India’s wealth creation story is well documented. From thriving family businesses to surging equity markets, the country has emerged as one of the fastest-growing wealth hubs globally. Yet, while assets under management continue to rise, the evolution of advisory models has lagged behind.
In the US, Europe or other countries, one may find family offices that have been around for as long as more than 70 years. However, in India, the term family office is quite nascent in comparison to the West.
Winds of change are set to sweep the investment scenario in the country. The Securities and Exchange Board of India (Sebi) has proposed to curb mis-selling of alternative investment funds (AIFs) and make them more investment friendly. The market regulator released three consultation papers to this effect last week.
Buying real estate overseas is not new to rich Indian investors. But buying physical real estate can be cumbersome. Apart from a physical recce of available properties, it entails managing the documentation, specific licenses and repairs — a taxing process. Nevertheless, if you have financial interests overseas, investing in real estate may hold long- term appeal. One way to get exposure to overseas real estate without having to buy physical property is investment in REITs.
REITs, or Real Estate Investment Trusts, are special companies set up to own and manage real estate assets. REITs do not invest in just one property. Think of REITS like a mutual fund. A REIT invests in a portfolio of properties across sectors.
Munish Randev, founder and CEO of CERVIN Family Office, says a family with ₹100 crore and more financial capital needs family office. Industry players say a single-family office is needed if liquid wealth is more than ₹2,000 crore.
Team quality and continuity also matter. For example, a promoter set up a single family office where five out of six professionals had only sales experience. “The promoter had no idea that corporate bankers and mutual fund distributors are not experienced in wealth management. Hands-on investing experience is most important in an internal investment team,” says Randev. If a single-family office doesn’t offer meaningful work or intellectual stimulation, the professionals may move on. Such things can be avoided by opting for a multi-family office which can manage both investment and non-investment needs.
The CIO’s job is not easy. Sometimes he needs to raise the red flag to the business owner’s investment preferences. “We can’t be yes men. For example, a lot of clients asked us to invest in cryptos or other glamorous products because their friends and acquaintances were doing so. We explained the risks but not all agreed,” says Randev of CERVIN Family Office.
Family offices keep a check on spending habits too. “Most families get astonished when they take stock of their expenses. Sometimes we even have to highlight why they shouldn’t buy a ₹1-2 crore car every year or go on a lavish vacation of ₹2 crore or buy diamond on every other occasion. If there are risky patterns, we highlight them. It’s up to them to follow,” says Randev.
Munish Randev, Founder & CEO of Cervin Family Office and Advisors, said it was very natural for Indian family offices to start allocating to the start-up space. The key reason is the asset class has grown rapidly in India over the last 10 years and hence provides numerous opportunities.
The momentum of newer founders and start-ups has ensured that there is enough capital entering the industry which has provided the necessary boost, thereby attracting attention from the growing list of family offices, Randev said.
Indian start-ups achieving a fairy tale valuation growth, the increasing buzz around unicorns and stories of multiples of capital made from the industry has attracted the nextgen from family offices who are more comfortable in taking risks.
At the same time, Randev also pointed out that some family offices have just dived headlong into the start-up ecosystem purely due to social/peer pressures (within a family office) or just ‘Fear of Missing Out’ (FOMO).
Published in The Hindu BusinessLine, 24 July, 2022
Impact of Covid: Focus shifts to succession planning
Published in The Hindu BusinessLine, 3 August, 2021
Kotak Investment Advisors Ltd is launching a pre-initial public offering fund with a target size of ₹2,000 cr.
Published in Mint, 4 June, 2021
Five new funds launched last year managed to attract $716m in new money.
Published in Citywire, 5 Feb, 2021
The vast majority of Indian businesses are run and owned by families
Published in WealthBriefing Asia, 6 Jan 2021
Surrounded by unprecedented risks, family investors in Asia are looking to extract any available upside from a tricky environment
Published in Risk.net, 18 Dec 2020
Actively managed certificates (AMCs) are set to take off in Asia as family investors look for portfolio visibility
Published in Risk.net, 18 Dec 2020
Actively managed certificates (AMCs) are set to take off in Asia as family investors look for portfolio visibility
Published in Risk.net, 18 Dec 2020
Zerodha’s co-founder Nikhil Kamath
Published in Mint, 26 Nov 2020
Cervin offers a core set of services to its clients
Published in Hubbis Nov 13, 2020
Investors are putting more faith in the new equity fund offers by mutual funds than established products these days.
Published in Economic Times, Oct 19, 2020
With Covid-19 driving technology share prices to record levels, even the threat of tighter regulation in the US has had little impact on valuation
Published in Asian Investor, Sep 1, 2020
Cervin Family Office offers advisory, governance, strategy and financial planning services
Published in The Hindu Business Line, 03 Aug, 2020
Family offices often make headlines for their investments in startups or private equity.
Published in Mint, 29 Jun 2020
Cervin Family Office, which has a five-strong team in Mumbai, is currently onboarding
Published in Citywire, 8 June, 2020
From left) Lakshmi Iyer, of Kotak Mutual Fund, Ganesh Ram of BSE, Munish Randev and Gaurav Mashruwala of Gauravmashruwala.com
Published in Mint, 16 Mar 2020